Identifying Business Capabilities in Wholesale – An Explorative Study

Identifying Business Capabilities in Wholesale – An Explorative Study

Extended Abstract präsentiert auf der Nordic Retail and Wholesale Conference 2021 in Umeå, Schweden.

The Internet of Things (IoT) leads to fundamental changes across many domains, for example wholesale, transportation, healthcare, energy and production. The economic conditions in wholesale are generally positive, but IoT is leading to a major transformation in this sector. The term wholesale is used when goods are sold to commercial customers in contrast to the term retail which is used when the end consumer or end-user is served. Wholesale customers are retails, industrial users/processors and large consumers. The established value model of wholesale, as the connection between industry, trade, gastronomy and retailers, is confronted with fundamental changes such as new competitors from other domains, changed consumption behavior, increasing amount of customer and user data, increased price transparency and margin pressure. In general wholesale is open-minded towards new technologies, but so far there has been a lack of structured approaches to creating additional value models in the sector. One approach for this is the conecpt of business capabilities these are the link between the value models and the technology. BC originate in the Resource-Based View and in the Enterprise Architecture. Thus BCs enable the design of new value models based on the existing business capabilites. In the context of our research we could not identify publications dealing with wholesale specific business capabilities. This gap is the basis of our research question, which business capabilities does the wholesale have to design new value models?

Wissenschaftlicher Mitarbeiter / Research Assistent